Attitude Holidays Ltd
112a Forest Hill Road
East Dulwich
London
SE22 0RS
- Trading As:
- Attitude Holidays Ltd
- Product:
- Holidays
Background Information
Misleading Advertising: Attitude Holidays is in breach of the UK Advertising Code for falsely claiming that it has been an IGLTA member since 2009 on the Attitude Holidays website: http://www.attitudeholidays.com/.
The ASA published an adjudication against Attitude Holidays on 31 August 2011. The adjudication stated that the claim “Attitude Holidays Ltd has been an IGLTA member since 2009” should not feature in further marketing because Attitude Holidays has not been a member of the International Gay and Lesbian Travel Association since October 2010.
Although the ASA has adjudicated against Attitude Holidays and has made several subsequent requests for an assurance of future compliance, Attitude Holidays continues to feature the problem claim on its website. Because of Attitude Holidays’ continued non-compliance we took the decision to place its details on this section of the ASA website on 1 November 2011. These details shall remain in place until such time as Attitude Holidays has removed or appropriately amended the claims on its website to ensure compliance with the ASA adjudication and the CAP Code.
Relevant Adjudication
