Rulings (6)
  • Chequp Health Ltd

    • Upheld
    • Social media (paid ad)
    • 17 December 2025

    A paid-for Facebook ad for weight-loss medication promoted prescription-only medicines to the public, against the law and our rules, and irresponsibly exploited people’s insecurities around body image.

  • Chike Tech Ltd t/a Brainlab

    • Upheld
    • Social media (paid ad)
    • 17 December 2025

    A paid-for Facebook ad for a cognitive test company misleadingly claimed that their product could detect the signs of Alzheimer’s and discouraged essential treatment for a condition for which medical treatment should be sought.

  • MedExpress Enterprises Ltd t/a Bark

    • Upheld
    • Social media (paid ad)
    • 17 December 2025

    A paid-for Instagram ad promoted prescription-only medicines to the public against the law and our rules. The ad also encouraged new mothers to prioritise losing weight by using weight-loss medication which carried safety warnings for people who were breastfeeding, exploited their insecurities about body...

  • OTTY Sleep Ltd

    • Upheld
    • Website (own site)
    • 17 December 2025

    A website page for a mattress company made misleading savings claims.

  • Vir Health Ltd t/a Numan

    • Upheld
    • Television
    • 17 December 2025

    A TV ad for a weight-loss programme implied that a medicine could help users resist food temptation in a way that was inconsistent with what the medicine was approved to do and how it worked.

  • WLO Ltd t/a SkinnyJab

    • Upheld
    • Social media (paid ad)
    • 17 December 2025

    Two TikTok posts, a website and an Instagram post for weight-loss injections promoted prescription-only medicines to the public, against the law and our rules.

Informally resolved (14)
  • Adventure Leisure Ltd

    • 17 December 2025
    • Number of complaints: 1

  • Carnival plc t/a P&O Cruises

    • 17 December 2025
    • Number of complaints: 1

  • Halfords Ltd

    • 17 December 2025
    • Number of complaints: 1

  • Kubbi Imports Ltd

    • 17 December 2025
    • Number of complaints: 1

  • Lindsey Jo t/a lindsey.jo63

    • 17 December 2025
    • Number of complaints: 1

  • MTHK Ltd

    • 17 December 2025
    • Number of complaints: 1

  • Nutricia Ltd t/a Cow and Gate

    • 17 December 2025
    • Number of complaints: 1

  • Rype Inc t/a jumpspeak

    • 17 December 2025
    • Number of complaints: 1

  • Signet Trading Ltd t/a Ernest Jones

    • 17 December 2025
    • Number of complaints: 1

  • Skill on Net Ltd t/a PlayOjo

    • 17 December 2025
    • Number of complaints: 1

  • Sportsdirect.com Retail Ltd t/a Sports Direct

    • 17 December 2025
    • Number of complaints: 1

  • Telefonica UK Ltd t/a O2

    • 17 December 2025
    • Number of complaints: 1

  • TopSpec Equine Ltd

    • 17 December 2025
    • Number of complaints: 1

  • Whaleco UK Ltd t/a Temu

    • 17 December 2025
    • Number of complaints: 1