Rulings (202)
  • Aspro Atlantic Medikal Turizm Ticaret Limited Şirketi t/a AsproMED

    • Upheld
    • Social media (paid ad)
    • 27 September 2023

    A paid-for Facebook ad for cosmetic surgery abroad was irresponsible, trivialised the decision to undergo surgery, contained misleading claims about bariatic surgery and misleadingly omitted information regarding the need for pre-consultation.

  • Ersoy Health Services Tourism Ltd t/a Clinic Haus

    • Upheld
    • Social media (paid ad)
    • 27 September 2023

    A paid-for Facebook ad for cosmetic surgery abroad irresponsibly implied a time-limited promotion, trivialised the decision to undergo surgery and misleadingly omitted information regarding the need for pre-consultation.

  • CPD Regulatory Office

    • Upheld
    • Internet
    • 28 August 2024

    A website made misleading claims about being affiliated with government bodies, misleading claims to have accreditation providers that met government-approved standards, and misleadingly using organisations’ names and logos to suggest an affiliation.

  • Hike Future Ltd t/a Hike Footwear

    • Upheld
    • 28 August 2024

     Three paid-for Facebook ads made misleading claims about a money back guarantee, made medical claims for unlicensed products and featured testimonials that weren’t genuine.

  • Valterous Ltd t/a Therapie Clinic

    • Upheld
    • Internet
    • 21 August 2024

    A website and Instagram ad made misleading and unsubstantiated saving claims.   

  • Huel Ltd

    • Upheld
    • Social media (paid ad)
    • 14 August 2024

    Two paid-for Facebook ads for Huel featuring a testimonial from Steven Bartlett misleadingly omitted that he was one of the company's directors.

  • Quintain Living Ltd

    • Upheld
    • Internet (website content)
    • 14 August 2024

    A website made misleading claims about the average saving customers would make on energy costs and claimed that a package included free Wi-Fi and work from home areas, when these were just included in the package price.

  • The Edinburgh Herbal Dispensary Ltd t/a Napiers Edinburgh

    • Upheld
    • Social media (paid ad)
    • 14 August 2024

    Five TikTok ads made medicinal claims for an unlicenced product.

  • ZOE Ltd

    • Upheld
    • Social media (paid ad)
    • 14 August 2024

    A paid-for Facebook ad for Zoe featuring a testimonial from Steven Bartlett misleadingly omitted that he was an investor in the company.

  • Flow Neuroscience AB t/a Flow

    • Upheld
    • Internet
    • 07 August 2024

    An ad on Gemma Collins' Instagram account discouraged treatment for depression, a condition for which medical supervision should be sought.

  • MedTech Global LLP t/a Orthoback

    • Upheld
    • Internet
    • 07 August 2024

    A website and Facebook ad made unsubstantiated savings claims, made misleading claims about the advertiser's money-back guarantee and returns policy, and made medical claims for an unlicenced product which did not have the relevant compliance labels.   

  • Virgin Atlantic Airways Ltd t/a Virgin Atlantic

    • Upheld
    • Radio
    • 07 August 2024

    A radio ad for Virgin Atlantic included the unqualified claim "100% sustainable aviation fuel", which gave a misleading impression of the fuel's environmental impact.

  • Debenhams Brands Ltd t/a Debenhams

    • Upheld
    • Social media (paid ad)
    • 31 July 2024

    A paid-for Facebook ad for Debenhams made misleading and unsubstantiated savings claims

  • MYA Clinics Ltd t/a MYA Cosmetic Surgery

    • Upheld
    • Website (paid ad)
    • 31 July 2024

    Two display ads for cosmetic surgery shown on the Quizlet website were inappropriately targeted.

  • Person(s) unknown t/a Nultqh GB

    • Upheld
    • Social media (paid ad)
    • 31 July 2024

    A paid-for Meta ad for a prostate patch made medicinal claims for an unlicensed product.

  • Person(s) unknown t/a Gauge B-Ready Locks, Guardian Tech Locksmith Cranleigh, ApexCraft Locksmith Frimley and Alex the Locksmith West Molesey

    • Upheld
    • Internet (website content)
    • 31 July 2024

    Four websites for locksmiths misleadingly stated that they were a local business and that they had physical premises in certain locations when this wasn’t the case.

  • Person(s) unknown t/a Cishx GB

    • Upheld
    • Social media (paid ad)
    • 31 July 2024

    A paid-for Meta ad which claimed that underwear could treat prostate issues made medical claims for a device that didn’t hold the applicable conformity marking and was not registered with the MHRA.

  • Person(s) unknown t/a Mendio Life

    • Upheld
    • Social media (paid ad)
    • 31 July 2024

    A paid-for Meta ad which claimed that an acupressure clip could treat prostate issues made medical claims for a device that didn’t hold the applicable conformity marking and was not registered with the MHRA.

  • Sky UK Ltd t/a NOW

    • Upheld
    • Website (ad feature)
    • 31 July 2024

    A website ad for NOW TV omitted material information about the inclusion of ads in basic streaming membership plans.

  • WHG (International) Ltd t/a William Hill Online

    • Upheld
    • Internet (sponsored search)
    • 31 July 2024

    A paid-for search ad and a website for William Hill advertising a new customer welcome bonus misled consumers by failing to include all significant conditions of the promotion and by not positioning the conditions prominently.

Informally resolved (35)
  • Arts1 Ltd

    • 28 August 2024
    • Number of complaints: 1

    Media: Internet

  • Quooker UK Ltd

    • 28 August 2024
    • Number of complaints: 1

    Media: Newspaper
    Topic: Claims, endorsements and testimonials

  • Vintage Trading Solutions Ltd t/a Vintage Cash Cow

    • 28 August 2024
    • Number of complaints: 1

    Topic: Gambling

  • Build Hollywood Ltd

    • 21 August 2024
    • Number of complaints: 0

    Media: Poster
    Topic: Alcohol

  • Currys Group Ltd t/a Currys, PC World, Currys PC World, iD Mobile

    • 21 August 2024
    • Number of complaints: 0

    Media: Internet
    Topic: Appliances, electronics and machinery

  • Lintbells Ltd

    • 21 August 2024
    • Number of complaints: 0

    Media: Internet
    Topic: Food, drink and supplements

  • Purdy & Figg Ltd

    • 21 August 2024
    • Number of complaints: 0

    Media: Internet
    Topic: Home and garden

  • Shop Direct Home Shopping Ltd t/a Very, very.co.uk, Littlewoods, littlewoods.com

    • 07 August 2024
    • Number of complaints: 0

    Media: Internet
    Topic: Appliances, electronics and machinery

  • Direct Ferries Ltd t/a Direct Ferries

    • 24 July 2024
    • Number of complaints: 0

    Topic: Holidays, travel and motoring

  • Kentucky Fried Chicken (Great Britain) Ltd t/a KFC

    • 24 July 2024
    • Number of complaints: 0

    Topic: Food, drink and supplements

  • Rakhee Mediratta

    • 24 July 2024
    • Number of complaints: 0

    Topic: Medicines, remedies and therapies

  • Veblen Wines Ltd

    • 24 July 2024
    • Number of complaints: 0

    Topic: Alcohol

  • Gemporia Ltd

    • 17 July 2024
    • Number of complaints: 0

  • House of Fraser Ltd

    • 17 July 2024
    • Number of complaints: 0

    Media: Email
    Topic: Pricing and charges

  • X-Clusive Competitions Ltd

    • 17 July 2024
    • Number of complaints: 0

    Media: Internet
    Topic: Gambling

  • Jahangir Group Ltd t/a ShopVistaa

    • 26 June 2024
    • Number of complaints: 0

    Topic: Health conditions

  • Sophie Church t/a sophie__church

    • 26 June 2024
    • Number of complaints: 0

    Topic: Claims, endorsements and testimonials

  • Viabl Ltd

    • 26 June 2024
    • Number of complaints: 0

    Topic: Delivery, construction and logistics

  • AG Communications Ltd

    • 19 June 2024
    • Number of complaints: 1

    Topic: Gambling

  • Air France-KLM t/a Air France

    • 19 June 2024
    • Number of complaints: 1

    Topic: Holidays, travel and motoring