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Femtech Healthcare Ltd t/a KeyForHer
A paid-for Facebook ad for Key, a supplement company, seen on 5 April 2024, included a caption that stated, “Use code TRYKEY for 20% off + Free Shipping on your first one-time purchase of Key For Peri + Menopause”.The ad featured a video of a woman talking about the product that included the claims, “It’s the most comp...
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Lyma Life Ltd
A paid-for Instagram ad for the LYMA Laser, a home beauty device, seen in January 2024, compared the product to LED masks. The headline claim stated, “Ok wasting your money on LED masks? Then the LYMA Laser is probably not for you”. The caption stated, “The world’s most powerful home beauty device is 100x more effectiv...
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Rejuvit Labs, LLC t/a Rejuvit Ageless Vitality, Rejuvit Graceful Ageing
Two paid-for Facebook ads for Rejuvit, a supplement company, seen on 5 April 2024:a. A paid-for Facebook ad for Rejuvit Ageless Vitality, included a caption that stated “Get Up To 35% Off Rejuvit Menopause Relief”. The ad included a quote from a customer that stated, “I’m telling you, once you start, you’ll keep seeing...
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BetterMe Ltd t/a Better Me
BetterMe Ltd: A paid-for TikTok ad misleadingly represented and exaggerated the physique that could be obtained by using an exercise programme.
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Fussy Ltd
Fussy Ltd: A LinkedIn and Instagram ad for Fussy deodorant discredited and denigrated a competitor's brand and products.
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Nutritional Sciences Ltd t/a Physical Nutrition
Nutritional Sciences Ltd: An ad made unauthorised health claims, implied that a food supplement could prevent, treat or cure human disease and made misleading claims regarding an alleged testimonial from a doctor.
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Hangcure Ltd t/a Hangcure
A TikTok ad for a hangover cure claimed that a food supplement could treat human disease.
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Tecnología Sostenible y Responsable SL (TSR) t/a Sustainable and Responsible Technology SL
A paid-for X ad made misleading claims about the effect of blue light on eyes.
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Lark Holdings Limited
A website misleadingly claimed that a programme could permanently eliminate an array of mental health disorders and discouraged essential treatment for conditions for which medical supervision should be sought.
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GKOnlineCo Pty Ltd t/a Pups Den, Official Aida Store
A paid-for social media ad made medicinal claims about an unlicenced product.
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Hismile Pty Ltd
Two paid-for TikTok and Instagram ads misleadingly implied that a colour correcting product was effective for whitening teeth immediately.
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infirst Ltd t/a Flarin
A TV ad misleadingly implied that Flarin was better for treating joint pain than other ibuprofen products.
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Hismile Pty Ltd
Two paid-for TikTok ads made misleading claims about the range of flavours produced and sold by the advertiser.
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Not Guilty Food Co Ltd t/a The Skinny Food Co
An Instagram Reel on Katie Price’s account was not obviously recognisable as an ad, irresponsibly promoted a diet that fell below 800 calories a day, and made weight loss claims for the products shown that aren’t authorised on the GB NHC Register.
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Vytaliving Ltd
A press ad for nutritional tablets claimed a food could treat, prevent or cure human disease, featured claims that were not authorised on the GB NHC Register, and made misleading claims around savings.
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BPerfect Ltd
A TikTok video on Stephanie Vavron’s account was not obviously identifiable as an ad.
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OneCompress
Two paid-for Facebook ads for bamboo gloves and socks made medical claims for unlicensed products.
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Vir Health Ltd t/a Numan
A TV ad for a hair loss treatment guaranteed the efficacy of the product, breaking the Code.
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GMRD Apps Ltd t/a Impulse Brain Training
A paid-for Facebook ad for a puzzle game app made medical claims without being registered with the MHRA and discouraged people from seeking essential treatment for ADHD.
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Happyo
A paid-for Facebook ad for a behaviour programme aimed at those with ADHD made medical claims without being registered with the MHRA and discouraged people from seeking essential treatment for a condition where medical supervision should be sought.
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Jahangir Group Ltd t/a ShopVistaa
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Cosmetic Medical Advice UK Ltd.
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L'Oréal (UK) Ltd