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2XU UK Limited
A paid-for Instagram ad for 2xu Recovery Compression Tights made medical claims without holding the applicable conformity marking and were not registered with the MHRA.
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McDonald's Restaurants Ltd
An ad for the ‘Feed the Family Offer’ shown in the My McDonald’s app failed to include all non-optional fees in quoted prices.
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Supplylife Group Ltd t/a SUPPLYlife
A website misleadingly stated that, informed by their testing, an elimination diet could help food related energy dips, unwanted weight and IBS or its symptoms.
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Vivostore Ltd t/a Vivo Life
Two TikTok ads stated that a food supplement could treat vitamin B12 deficiency or its symptoms, irresponsibly encouraged people to stop taking medically prescribed vitamin B12 injections and made unauthorised specific health claims.
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Ovira Australia t/a Ovira UK
Three paid-for Meta ads made unauthorised specific health claims, referred to an amount of weight loss, implied a food could prevent, treat or cure PCOS and symptoms of the menopause and made medicinal claims for an unlicenced product.
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Vita Studio Pte Ltd
An in-game ad for a mobile app game discouraged essential treatment for a condition for which medical supervision should be sought and misleadingly claimed the app could help treat sleep loss problems.
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Stirling Health Ltd
A press ad made medicinal claims for an unauthorised product.
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Supreme CBD Ltd t/a Supreme CBD
A post on Anthony Fowler’s X account made unauthorised health claims about CBD.
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Just Eat.co.uk Ltd
A webpage and an email promotion for Just Eat didn't include all significant conditions of the promotion and caused unnecessary disappointment to participants.
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Sainsbury's Supermarkets Ltd t/a Sainsbury's
An Instagram story posted by Kayleigh Johnson linked to a product listing on Sainsbury’s website which had the effect of marketing infant formula to the general public, which is prohibited under the Code, while affiliate links were not obviously identifiable as ads.
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Kerry Foods Ltd
A video on demand ad for a HFSS product featuring the licensed character Garfield and a promotion broke the rules by being directly targeted at pre-school or primary school children.
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Huel Ltd
An Instagram video made non-permitted comparative nutrition claims and compared foods that weren’t in the same category. It also made misleading pricing claims and contained general health claims that weren’t accompanied by an authorised specific health claim.
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Not Guilty Food Co Ltd t/a The Skinny Food Co
A Facebook ad made "low calorie" nutrition claim and comparing calorie content with a competitor broke the ad rules by making unsubstantiated nutrition claims and failing to meet the required conditions for such comparisons.
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Excite For Life Ltd
A website made misleading claims that CBD was suitable for consumption by children, incorrectly stated that the recommended maximum consumption of CBD per day for adults was 70 mg and made general health claims that weren't accompanied by an authorised specific health claim.
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NothingFishy Ltd
A paid-for Instagram ad made claims that a food supplement could treat symptoms of Covid-19 and also made unauthorised specific health claims.
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Vape Life Ltd t/a CBDLife UK
A website made misleading claims that CBD was suitable for consumption by children and incorrectly stated that the recommended maximum consumption of CBD per day for adults was 70 mg.
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Femgroup Ltd t/a Feminapause
A paid-for Facebook ad made claims that a supplement could treat symptoms of the menopause and misleadingly implied that the supplement had been approved by the Food Standards Agency.
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Mayborn (UK) Ltd t/a Tommee Tippee
A paid-for Instagram ad for a device for removing air particles from milk made unsubstantiated efficacy claims for treating colic and its symptoms.
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Just Eat.co.uk Ltd t/a Just-Eat.co.uk
A paid-for Facebook ad for Just Eat failed to use appropriate targeting to ensure an ad featuring HFSS products wasn't directed at under 16s.
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Huel Ltd
Two paid-for Facebook ads for Huel featuring a testimonial from Steven Bartlett misleadingly omitted that he was one of the company's directors.
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Kentucky Fried Chicken (Great Britain) Ltd t/a KFC
Topic: Food, drink and supplements
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Rakhee Mediratta
Topic: Medicines, remedies and therapies
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Grocery Delivery E-Services UK Ltd t/a HelloFresh
Topic: Food, drink and supplements
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Roofoods Ltd t/a Deliveroo
Topic: Food, drink and supplements
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Waitrose Ltd t/a Waitrose & Partners
Topic: Food, drink and supplements
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Wowcher Ltd t/a Wowcher
Topic: Food, drink and supplements
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Ello Group Ltd t/a Coffee Club
Topic: Food, drink and supplements