Rulings (25)
  • Stars Interactive Ltd t/a PokerStars

    • Upheld
    • Social media (own site)
    • 26 March 2025

    An Instagram ad portrayed gambling behaviour that was socially irresponsible by trivialising gambling, encouraging repetitive participation and describing gambling as an investment.

  • Shop TJC Ltd t/a Ideal World

    • Upheld
    • Television
    • 12 March 2025

    A teleshopping presentation made unsubstantiated price and savings claims. 

  • Meggan Kirkland

    • Upheld
    • 19 February 2025

    A promotion on Meggan Kirkland’s Instagram account wasn’t administered fairly.

  • Beer52 Ltd

    • Upheld
    • Email
    • 18 December 2024

    Two email promotions omitted significant conditions.

  • Origin Sleep UK Ltd t/a Origin Mattress

    • Upheld
    • Website (own site)
    • 18 December 2024

    A website implied that a promotion was time limited when this wasn’t the case, made misleading and unsubstantiated savings claims and made unsubstantiated claims about the health properties of their products.

  • PPB Entertainment Ltd

    • Not upheld
    • Radio
    • 11 December 2024

    A radio ad for Betfair wasn’t inappropriately scheduled.

  • Churchill Retirement Living Ltd

    • Upheld
    • National newspaper (paid ad)
    • 04 December 2024

    A national newspaper ad failed to include the significant conditions of a promotion, including a closing date.

  • Samsung Electronics (UK) Ltd

    • Upheld
    • Internet (website content)
    • 27 November 2024

    A website promotion misleadingly described a promotional item as “free”, did not make clear promotional items would have to be purchased upfront before being redeemed via a cashback mechanism and omitted significant conditions.

  • Dataverse Co. Limited t/a Gamehaus

    • Upheld
    • Social media (paid ad)
    • 25 September 2024

    Three paid-for TikTok ads for a social casino game app misleadingly implied that people could win real-world money or tangible prizes through gameplay when this wasn’t the case.

  • Huuuge Global Limited t/a Billionaire Casino

    • Upheld
    • Social media (paid ad)
    • 25 September 2024

    Two paid-for TikTok ads for a social casino game app misleadingly implied that people could win real-world money or tangible prizes through gameplay when this wasn’t the case.

  • Mobee Co Ltd t/a Ignite Classic Slots

    • Upheld
    • Social media (paid ad)
    • 25 September 2024

    Two paid-for TikTok ads for a social casino game app misleadingly implied that people could win real-world money or tangible prizes through gameplay when this wasn’t the case.

  • SpinX Games Ltd

    • Upheld
    • Social media (paid ad)
    • 25 September 2024

    Two paid-for TikTok ads for a social casino game app misleadingly implied that people could win real-world money or tangible prizes through gameplay when this wasn’t the case.

  • Zeroo Gravity Games LLC t/a Cash Tornado

    • Upheld
    • Social media (paid ad)
    • 25 September 2024

    Two paid-for TikTok ads for a social casino game app misleadingly implied that people could win real-world money or tangible prizes through gameplay when this wasn’t the case.

  • Sports Supplements Ltd t/a Bulk

    • Upheld
    • Email
    • 04 September 2024

    An email contained a promotion which wasn't capable of being used and so wasn't administered fairly.

  • LC International Ltd t/a Coral

    • Not upheld
    • Digital outdoor
    • 31 July 2024

    A mobile digital billboard ad for Coral was not inappropriately placed.

  • Sky UK Ltd t/a NOW

    • Upheld
    • Website (ad feature)
    • 31 July 2024

    A website ad for NOW TV omitted material information about the inclusion of ads in basic streaming membership plans.

  • WHG (International) Ltd t/a William Hill Online

    • Upheld
    • Internet (sponsored search)
    • 31 July 2024

    A paid-for search ad and a website for William Hill advertising a new customer welcome bonus misled consumers by failing to include all significant conditions of the promotion and by not positioning the conditions prominently.

  • GB Sports Advisors Ltd t/a Geoff Banks Online

    • Upheld
    • Internet (on own site)
    • 17 July 2024

    A website ad offering a free bet failed to include all the significant conditions of the promotion.

  • Festival Free Bets

    • Upheld
    • Social media (influencer or affiliate ad)
    • 15 May 2024

    A post on Astrid Wett’s X (formerly Twitter) page, advertising a company that collated betting offers, broke gambling ad rules by featuring someone under 25.

  • Prettylittlething.com Ltd t/a Prettylittlething.com

    • Upheld
    • Social media (own site)
    • 15 May 2024

    A series of tweets misleadingly implied that a promotion included all product lines, failed to include the closing dates or times of the promotion and misleadingly implied that further discounts would not be available when the promotion ended.

Informally resolved (4)
  • X-Clusive Competitions Ltd

    • 17 July 2024
    • Number of complaints: 0

    Media: Internet
    Topic: Gambling

  • AG Communications Ltd

    • 19 June 2024
    • Number of complaints: 1

    Topic: Gambling

  • Benefex Ltd

    • 12 June 2024
    • Number of complaints: 1

    Topic: Promotions and competitions

  • Spotlight Sports Group Ltd.

    • 05 June 2024
    • Number of complaints: 1

    Topic: Gambling