Rulings (39)
  • Go Night Night (unconfirmed)

    • Upheld
    • Website (own site)
    • 30 October 2024

    A website for a sleep consultancy company misleadingly featured the logo of a professional standards body that it wasn't registered with.  

  • Ella Kate Reeves

    • Upheld
    • Social media (own site)
    • 27 July 2022

    Two Facebook pages for Ella Reeves misleadingly claimed she was accredited to the British Association of Counselling and Psychotherapy.

  • Emma Louise Taylor t/a Harley St Therapy

    • Upheld
    • Internet (website content)
    • 08 September 2021

    A website ad for a person claiming to be a member of the British Association of Counselling and Psychotherapy was banned for being misleading.

  • Titan Insulation Ltd

    • Upheld
    • Internet (on own site)
    • 08 January 2020

    Claims on a home insulation service website were misleading. 

  • Borthwick Group (Energy) Ltd

    • Upheld
    • Social media (paid ad)
    • 15 November 2023

    A paid-for Facebook ad from a credit broker misleadingly suggested that it had been endorsed or approved by the BBC.

  • UK Bi-Fold Door Factory Ltd

    • Upheld
    • Internet (website content)
    • 05 July 2023

    A website for a window and door fitting company misleadingly claimed to have an official partnership with Schüco and Cortizo.

  • Simmer Ltd

    • Upheld
    • Internet (display)
    • 17 July 2024

    A Facebook post and paid-for TikTok ad misleadingly implied that an endorsement was genuine and related to their product. 

  • TMS Legal Ltd

    • Upheld
    • Social media (paid ad)
    • 15 November 2023

    Two paid-for TikTok posts were misleading, as they implied testimonials featured were from genuine customers of Vanquis Bank and Moneybarn No.1.

  • One Source Digital Ltd

    • Upheld
    • Social media (paid ad)
    • 16 August 2023

    A paid-for Facebook ad for an ECO funding and government grant scheme misleadingly implied that the company was endorsed by or affiliated with the UK Government.

  • Oneade

    • Upheld
    • Social media (own site)
    • 04 May 2022

    We banned an ad for using filters to exaggerate a beauty product’s efficacy.

  • Swann Communications (Europe) Ltd t/a Swann

    • Not upheld
    • Internet (on own site), Website (own site)
    • 29 April 2020

    Reviews on a website for a surveillance product company were genuine and unlikely to mislead.

  • The BLAC Awards (UK) C.I.C t/a The BLAC Awards

    • Upheld
    • Social media (own site)
    • 02 October 2024

    Four Facebook posts on The BLAC Awards page, and a website for The BLAC Awards misleadingly implied that they had an official partnership with the Royal Air Force.

  • Wild Cosmetics Ltd

    • Upheld
    • Internet
    • 24 July 2024

    A pre-roll YouTube ad for Wild deodorant misleadingly implied that there was a link between competing deodorant products and breast cancer.

  • Brooksdale Ltd

    • Upheld
    • Social media (paid ad)
    • 31 January 2024

    Three paid-for Facebook ads for PPI tax rebates misleadingly implied they were from HMRC or an official government service, and irresponsibly took advantage of people’s concerns about the cost of living crisis.

  • Reclaim My PPI Tax Ltd t/a Reclaim My PPI Tax

    • Upheld
    • Social media (paid ad)
    • 31 January 2024

    Three paid-for Facebook ads for PPI tax rebates misleadingly implied they were from HMRC or an official government service, and irresponsibly took advantage of people’s concerns about the cost of living crisis.

  • Cyrano Ltd

    • Upheld
    • Internet (social networking)
    • 08 January 2020

    A Facebook post for a sunbed retailer misled by inaccurately representing the opinions of the person quoted.

  • Weybury Hildreth Ltd t/a Purflo

    • Upheld
    • Internet (website content)
    • 20 July 2022

    A website ad misleadingly claimed that a baby bed was certified for safe sleeping, and claimed that the product met specific British Safety Standards which were not fully applicable for the product.

  • Bounce Back Drinks Ltd

    • Upheld
    • Regional press
    • 22 January 2020

    An advertorial for a health drink broke the rules for falsely implying endorsements and making unauthorised health claims.

  • Femgroup Ltd t/a Feminapause

    • Upheld
    • Social media (paid ad)
    • 11 September 2024

    A paid-for Facebook ad made claims that a supplement could treat symptoms of the menopause and misleadingly implied that the supplement had been approved by the Food Standards Agency.

  • Hike Future Ltd t/a Hike Footwear

    • Upheld
    • Social media (paid ad)
    • 28 August 2024

     Three paid-for Facebook ads made misleading claims about a money back guarantee, made medical claims for unlicensed products and featured testimonials that weren’t genuine.

Informally resolved (1)
  • World of Fashion (Manchester) Ltd

    • 17 February 2021
    • Number of complaints: 1