You’ve got followers, but are you followers of the advertising rules? This module covers how and when the CAP Code applies to social media. Ad well as looking at which types of social media posts are likely to be covered by the Code, and why.
How long do I have access? |
Is this module CPD accredited? |
How much does it cost? |
6 months |
Yes. This module provides 2 CPD hours |
£60.00 (incl. VAT) |
The course is broken down as follows:
- Remit of the Advertising Codes – This section explains how the advertising rules apply to different types of social media communications, including the use of affiliates and user-generated content.
- Recognition of advertising – This section covers the important rules for labelling posts on social media and for producing advertorial content.
- Responsible targeting – This section covers the rules you need to know for advertising age-restricted products on social media.
This course concludes with an assessment, and on passing a personalised certificate for your records.
Benefits:
- Engaging content: Interactive courses, with examples of real-life rulings to explain how the rules are applied in practice, and in turn help you safeguard your brand.
- Flexible: Learn where you want, when you want, and at your own pace. You will also have access to the module for six months meaning you can dip in and out of the module.
- Cost-effective: We offer a tiered pricing system, with savings available on multiple purchases, making CAP eLearning an excellent choice for training large teams.
Related courses:
- Misleading ads: Key Principles
- Misleading ads: Pricing and Availability
- Misleading Advertising: Comparisons, Endorsements, and Testimonials
- Promotional Marketing
The Author:
The content of this module was created by experts from CAP. The team is knowledgeable and experienced, so you can be sure the module is packed full of important information, a challenging assessment, and hints and tips on how to stay on the right side of the rules.
CPD:
CAP eLearning contributes to your continuing professional development (CPD). This module will provide you with 2 CPD hours.
Pricing deals
If you are buying five or more of any of our modules, and or/you intend to have five or more users, you can save on the price per module. See our tiered pricing structure to find out more.