Background
Misleading Advertising: Chocolate Frog Record Company Ltd breaks UK advertising rules for quoting VAT-exclusive price claims to consumers on the https://store.fishmusic.scot website.
The CAP Code states “Quoted prices must include non-optional taxes, duties, fees and charges that apply to all or most buyers”.
The CAP Compliance team contacted Chocolate Frog Record Company Ltd but, in the absence of an assurance to amend the price claims, took the decision on 23 February 2024 to place their company details on this section of the ASA website. These details shall remain in place until such time as Chocolate Frog Record Company Ltd has amended the https://store.fishmusic.scot website to comply with the CAP Code.
