96 result(s)
  • Perfectly Green Ltd

    • Ruling
    • Upheld
    • 09 November 2022

    A tweet from the Twitter account of Perfectly Green Ltd, a supplier of artificial grass products

  • My Perfect Cosmetics Company Ltd

    • Ruling
    • Upheld
    • 14 December 2022

    A TV ad for My Perfect Eyes and a product listing on their website: a. The TV ad, seen on ITV 2 … , bags, and dark circles, the answer is My Perfect Eyes. And right now, for a limited time only, My … Perfect Eyes is 50% off”. Large on-screen text that stated, “My Perfect Eyes SAVE 50

    scheduling meant that it was misleading. 1. & 2. In relation to ads (a) and (b), My Perfect Cosmetics … Company Ltd t/a My Perfect Eyes said that an unexpected influx of orders and issues with their … My Perfect Eyes. The similarity between the two products, as well as the similar names that each

  • My Perfect Cosmetics Company Ltd

    • Ruling
    • Not upheld
    • 09 March 2022

    A TV ad for a home-use skin treatment product My Perfect Facial, seen on 27 August 2021, featured … show you another option. My Perfect Facial is a salon-inspired three-step treatment &hellip … Perfect Facial, just look at these amazing reviews”, while a number of five-star consumer reviews

    ad’s message. My Perfect Cosmetics Company Ltd t/a My Perfect Facial confirmed through

  • Sky UK Ltd

    • Ruling
    • Upheld
    • 08 June 2022

    dancing at a wedding. A woman speaking to camera said, “Wouldn’t it be nice to capture perfect … of possibilities. Get the perfect iPhone 13 on the perfect network. Sky mobile. Hello possible.” b … . The poster ad, seen on the London Underground, featured text which stated “sky mobile The perfect new iPhone 13 on the perfect network”.

    British Telecommunications plc challenged whether the claim “the perfect network” was … claim “the perfect network” to be an objective or superiority claim about network … believed “perfect” would mean something different to everyone. They believed that consumers

  • BMW (UK) Ltd

    • Ruling
    • Upheld
    • 07 February 2024

    – Download Your Brochure Today. Visit BMW’s official online website. Find the perfect

    , “Zero Emissions Cars”. It then continued, “Find the perfect BMW electric car” and

  • Great Grass MCR Ltd t/a Great Grass

    • Ruling
    • Upheld
    • 16 November 2022

    wearing only thong-style underwear lying on grass with text which stated, “Perfect 365 days a year Get laid by the best”.

    laid by the best” was the strapline they had used for years and the claim “perfect 365 … days a year” meant that they believed their grass was perfect all year round. Great Grass

  • Boux Avenue Ltd

    • Ruling
    • Upheld
    • 10 August 2022

    beneath her buttocks. Text above the image stated “Need the perfect PJ set for these warmer summer evenings?”

  • Wild Drinks Group Ltd t/a Whisp Drinks

    • Ruling
    • Upheld
    • 07 July 2021

    water – the perfect accomplice to a balanced lifestyle”. Below that, further claims included

    detox hero”, “HEALTHIER CHOICE” and “the perfect accomplice to a balanced … considered that the claims “HEALTHIER CHOICE” and “the perfect accomplice to a

  • Global Brands Ltd

    • Ruling
    • Not upheld
    • 02 September 2020

    edition flavour at @goodtimeindrinks Perfect heatwave vibes. [peach emoji] #ad” alongside an image of Luke holding a bottle of VK.

  • STYLIDEAS Ltd

    • Ruling
    • Upheld
    • 06 May 2020

    longing for whiter teeth, this is the perfect xmas gift for them. For more details and to buy go

    endorsement to buy the product as a “perfect xmas gift”. We understood that Lord Sugar

  • BPerfect Ltd

    • Ruling
    • Upheld
    • 06 March 2024

    in Glasgow and I am literally waiting to go into the Glasgow store … By the way Perfection primer … is, everyone knows, my favourite. So a little bit of Perfection primer in champagne glow &hellip

  • CrypticKits

    • Ruling
    • Upheld
    • 22 November 2023

    to suit your preferences. This is the perfect opportunity to get rid of your old, outdated and peeled … apart shirt and get your hands on a brand new shirt to add to your collection. The perfect gift

    your hands on a brand new shirt”, “The perfect gift for any football fan

  • Keep your money lending ads from becoming a nightmare before Christmas

    • CAP News

    perfect Christmas. From pay day loans and ‘buy now pay later’ to credit cards and pawning off

    the cost of Christmas shopping gets higher and higher, a picture-perfect Christmas can be very

  • Don’t be a bad egg, make sure your Easter promotions are cracking

    • CAP News

    Spring is coming and with it, a highly anticipated bank holiday weekend – perfect for an Easter

  • On That Ass International BV t/a On That Ass

    • Ruling
    • Upheld
    • 15 February 2023

    www.onthatass.com, linked to from ad (a), stated “Always the perfect pair of boxer shorts. Receive awesome

  • BPerfect Ltd

    • Ruling
    • Upheld
    • 21 July 2021

    ;THE PERFECT STORM” makeup pallet. Each story post featured a swipe up link to BP Cosmetics&rsquo

  • Beautyjenics Ltd

    • Ruling
    • Upheld
    • 16 April 2025

    ** from **October 15th-16th**. Don’t miss this exclusive opportunity to get that perfect peachy

    offer pressured consumers into booking a cosmetic procedure; the claim “get that perfect … opportunity to get that perfect peachy look”. We considered that consumers would have understood … average consumer. The ad included the claim “get that perfect peachy look!” which we

  • John Mills Ltd t/a JML Direct

    • Ruling
    • Upheld
    • 26 March 2025

    away back fat […] it will help you achieve your perfect shape […] and trims your

    “[…] it will help you achieve your perfect shape”. While we acknowledged that the