93 result(s)
  • Christmas 2015 review

    • CAP News

    Reflecting on Christmas 2015 ads; reviewing what consumer complaints and ASA rulings teach us about

    . It must be time to reflect on Christmas 2015 ads, review what consumer complaints and ASA rulings … the Christmas period. Following a similar ruling involving an ad that ran during Christmas 2014, the … untargeted ads Innocent Christmas images were given a distinctly adult treatment when a couple of overly

  • Step into (a compliant) Christmas

    • CAP News

    Christmas is creeping up on us and we can feel the festive campaigns unfreezing as we speak. We

    Christmas is creeping up on us and we can feel the festive campaigns unfreezing as we speak. We … sweet! Under Pressure This year has been tough on everyone financially and at Christmas time in … Christmas promotions please ensure that all significant terms and conditions are included in the ads and

  • Dreaming of a Compliant Christmas

    • CAP News

    received a frosty reception from complainants and the ASA last Christmas. Here we offer some

    Christmas time is drawing near, and consumers are reliant On ads that are responsible, and ASA … ASA last Christmas. Here we offer some helpful tips on how to ensure this festive season remains … merry little Christmas But, remember that your advertising should be responsible - especially when

  • Christmas advertising Insight comes early

    • CAP News

    . But some yuletide words of warning, the ad rules are for life, not just for Christmas.

    Christmas is coming (ok, it’s 3 months away); the goose is getting up to its healthy target … Christmas ads? Whilst matters of offence are often No. 1 in the ASA Christmas complaints charts, issues of … clinic in Poland for a consultation as part of a Christmas themed trip. Whilst Christmas

  • Rein it in, deer - offensive Christmas ads

    • CAP News

    Christmas is a time to celebrate with family and friends, swapping presents and eating mince pies … when preparing their Christmas ads to ensure they don’t contain anything which could cause serious … has drawn the line when it comes to offence in Christmas ads.

    Christmas is a time to celebrate with family and friends, swapping presents and mince pies … should therefore take care when preparing their Christmas ads to ensure they don’t contain … believed the scenes, which were reminiscent of the Christmas Nativity but replaced baby Jesus with a

  • Ad-Ventures of Christmas Yet To Come

    • CAP News

    – take a look at how rulings of the past and present can steer your Christmas ads to a compliant future.

    help you get your Christmas ads right, leaving you freer to spread a little joy to those who need … as generous as Scrooge on Christmas Day, but don’t be a miser with the terms and conditions … Christmas but avoid the temptation to go overboard when tantalising with a tipple. Promoting a

  • A Christmas Tale… of compliant advertising

    • CAP News

    The season of goodwill is nearly upon us and whilst it looks like Christmas is going to be slightly

    The season of goodwill is nearly upon us and whilst it looks like Christmas is going to be slightly … ASA’s ‘Naughty List’. All I want for Christmas…is all the information … … Pre- and post-Christmas sales have become a staple part of the festive season and you must ensure

  • Misleading Christmas advertising is Snow laughing matter!

    • CAP News

    on the ASA’s naughty list for your Christmas promotions.

    Christmas is a time when children and adults alike are hopefully enjoying the festivities, and it … . Here are some pointers on how to avoid being on the ASA’s naughty list this Christmas … . Promotions and savings As with all promotional marketing, Christmas and Boxing Day sales

  • Top tips on how to avoid an ad compliance ‘Nightmare before Christmas’

    • CAP News

    There have been so many memorable Christmas ads over the years. But before you get cracking on your … Christmas campaigns, make yourself aware of our recent rulings on topics like encouraging excessive … encouraging consumers to spend more at Christmas by taking out a loan could be deemed socially irresponsible? Read on for more.

    Advertising Codes apply all year around. Christmas is no exception. Below are three ways to ensure its … ‘Christmas as usual’ for your 2024 festive campaigns. Be more Scrooge: don’t … encourage irresponsible spending   You must not encourage irresponsible Christmas

  • Making an ad, checking it twice

    • CAP News

    At a time when advertisers may be thinking of their Christmas campaigns, here are some top tips to

    It’s nearly that time of year to sit back, relax and enjoy the Christmas festivities. However … this Christmas time. Getting the Christmas Spirit right With the festive season fast … with Christmas, providing you take care with the presentation. For more guidance on alcohol

  • Deck the halls with compliant advertising!

    • CAP News

    Everyone loves a white Christmas, but no-one wants the cold shoulder from the ASA, so avoid making … make sure your Christmas crackers go with a bang this festive season.

    Everyone loves a white Christmas, but no-one wants the cold shoulder from the ASA, so make sure … your Christmas crackers go with a bang this festive season by sticking to the ad rules. You better … products to children Christmas is great fun for children, but if your product isn’t

  • Capital Credit Union Ltd

    • Ruling
    • Upheld
    • 28 February 2024

    “With a hassle-free Christmas Loan, you can take the stress out of Christmas. Cherish every … ”. Text below stated “[Father Christmas emoji] Loans from 6.9% to 26.8% APR*. [Father … Christmas emoji] Borrow from as little as £50 [Father Christmas emoji] Repay from 3 months to 10

    for Christmas, identified for investigation following intelligence gathered by the ASA. See also … encouraged consumers to spend more than they could afford by taking out a loan to fund Christmas spending … reach out to for support. For many of their members, the only way they could have a Christmas was

  • Pennine Community Credit Union Ltd t/a PCCU

    • Ruling
    • Upheld
    • 28 February 2024

    “Get Christmas wrapped up early with a PCCU Christmas Loan”. Beneath was a video of two … the Christmas Stress with a PCCU Christmas Loan”. Smaller text underneath stated “Make Your … Christmas Merrier Than Ever With PCCU Celebrate the festive season with joy and financial ease

    for Christmas, identified for investigation following intelligence gathered by the ASA. See also … encouraged consumers to spend more than they could afford by taking out a loan to fund Christmas spending … , would need a line of credit to help spread the cost of their expenditure for Christmas over the

  • May your ads be merry and right!

    • CAP News

    If you’re producing a Christmas ad campaign think carefully when using imagery or themes that might offend against religious sensitivities.

    The lead up to Christmas provides advertisers with a prime opportunity to tap into and reflect the … rather than causing would-be consumers to have a bleak mid-winter. So how have some Christmas ads led … to complaints? Most commonly, the ASA receives complaints about Christmas ads on the grounds of

  • Aldi Stores Ltd t/a Aldi

    • Ruling
    • Upheld
    • 20 March 2024

    stated “THE HOME OF BRITAIN’S CHEAPEST CHRISTMAS DINNER WHY GO ANYWHERE ELSE?&rdquo … ;. Further text in a roundel stated “REVIEWED BY Which? Budget-friendly Christmas Dinner&rdquo … of the page stated “Which? checked the prices of 12 traditional Christmas dinner staples between 6

    BRITAIN’S CHEAPEST CHRISTMAS DINNER”, “Sainsbury’s £44.81 … ”, “Aldi £33.80” and “Swap & Save over 20% on your Christmas dinner” were … Which? website, titled “Which is the cheapest supermarket for Christmas dinner ingredients

  • The Advertising Santa clause?

    • ASA News

    As everyone gears up for Christmas the ASA is reminding advertisers how to ensure they spread goodwill rather than prompt a sack load of complaints.

    , like Christmas, something of an annual event an advertiser somewhere during the festive period will … . While advertisers are perfectly free to enter into the Christmas spirit, if their ads … inadvertently destroy the magic of Christmas for children, they will find the public’s festive cheer in short

  • Linia Cosmetic Surgery

    • Ruling
    • Upheld in part
    • 04 May 2022

    November 2021, included text that stated, “SAVE UP TO £1000 Christmas Special – Book … your Consultation before Christmas and save up to £1000!”. The ad included an image … of a woman holding Christmas presents and included further text that stated, “Save up to £

    believed ad (a) put pressure on consumers to book a surgical procedure before Christmas, challenged … “Christmas”. Therefore, we understood consumers potentially had up to six weeks to

  • Making sure your festive alcohol ads mistletoe the line

    • CAP News

    Christmas comes but once a year, but the advertising rules apply all year round so it’s important … people to drink to excess, suggest alcohol is the key component of a successful Christmas party or

    Christmas comes but once a year, but the advertising rules apply all year round so it’s … associations between particular alcohol products and the Christmas season to some extent … NOT CHRISTMAS WITHOUT YOU … BAILEYS” was judged not to have broken the rules because the

  • Studio Retail Ltd

    • Ruling
    • Upheld
    • 27 January 2021

    : a. The TV ad, seen on 27 October 2020, included scenes of a family at Christmas. The voice-over … your wow and go all out this Christmas at Studio.co.uk. Nice! And you can spread the cost

    on Christmas goods at a time when many people were struggling financially, challenged whether they … the Christmas products and goods that they sold. They said that the ad did not feature, or encourage … in financial difficulties. In reference to the phrase “go all out this Christmas