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Festival Free Bets
A post on Astrid Wett’s X (formerly Twitter) page, seen on 12 March 2024, for Festival Free … Bets, a company which collated betting offers, featured an image of Astrid Wett at Cheltenham racecourse.
featured Astrid Wett, who was under 25 years old. Festival Free Bets did not respond to the … The ASA was concerned by Festival Free Bets' lack of response and apparent disregard for the Code … . Although we acknowledged that Festival Free Bets was not itself a licensed gambling provider, using it
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Gambling ads: free bets and bonuses
This guidance helps gambling advertisers stick to the rules around advertising 'free bets' and 'bonuses'.
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Hedge your bets – New guidance on free bets and bonuses
Free bets or bonuses are a popular incentive to get new customers to sign up, our new guidance sets
free bets or bonuses in gambling advertising. This guidance doesn’t introduce new … guidance say? It covers what needs to be included in all advertising which promotes free bets or
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ASA Gambling Advertising Survey 2010
ASA Gambling Advertising Survey: Misleading ‘free bet’ claims will not get a free ride … majority of ads complying with the rules, one area of concern was ads offering “free bets” that … significant amount of work across the sector to make sure ‘free bet’ promotions are advertised
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Tougher standards on gambling advertising announced
Announcing new standards to prevent appeals to those vulnerable to gambling problems, and new standards on 'free bets' and 'bonuses'.
advertising, focusing on ads’ appeal to problem gamblers and on free bets and bonuses. Both sets … children and young people. Free bets and Bonuses Our new standards on free bets and bonuses aim … free bets and bonus offers in this way are unacceptable and will lead to sanction by the ASA
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“Free”? You bet! CAP and BCAP’s New Gambling Help Note
CAP and BCAP have recently published a new Gambling Help Note. A key focus of the Help Note is on “free bet” offers.
. A key focus of the Help Note is on “free bet” offers. Over the last few years, the ASA … have either: not made clear the significant conditions attached to the “free bet” offer … deposit the same amount of their own money as the “free bet” in order to take advantage of
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GB Sports Advisors Ltd t/a Geoff Banks Online
prior to 3pm on Saturday 13th April qualify for this offer. Previous Free bet stakes awarded do … not count as qualifying wagers. Free bet will be credited to your account by Saturday 20th of April.” … on the Scottish Grand National”. Further text stated, “Geoff Banks will award a £10 free
stated how to claim the free bet. They also said that a follow-up email was sent on 17 April 2024 that … further explained how to claim the free bet and detailed that the bet had to be placed by 5 pm on … followed all relevant entry criteria and had been credited with a £10 free bet. They reiterated
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ProgressPlay Ltd
AND GET £30 FREE BET” promotion on the homepage. Terms and conditions stated “New
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LC International Limited t/a Coral
as passionate about the bet as you are. So, get your stake back as a free bet if your horse fails … . Further text stated GET A FREE BET BACK WITH FAIL TO FINISH” while a voiceover repeated
their horse failed to finish the race, the consumers would receive a free bet token matching their … consumers a free bet token matching their bet value up to £10 in the event that their horse … ad which featured a man whose mood was instantly lifted following a free bet back, gave the
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Bonne Terre Ltd t/a Sky Bet
…[money face emoji] Get £20 IN FREE BETS when you place a £5 bet!”.
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Don’t take a gamble with the Codes: CAP and BCAP’s revised guidance on responsibility and problem gambling
suggesting that using offers (like free bets) is a way of reducing risk.
money back, ‘free’ bets or bonuses, or enhanced odds) are a way to reduce risk – This
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Grip Media Ltd t/a Save the Student
;. An image of a Guardian article titled “Free bets mean you can clean up as bookies meet their match … ;For each matched bet, you will be left with up to 95% of the free bet amount as profit &hellip … ; Replicate the same steps across hundreds of free bet offers each year, and you can quickly be looking
time. Regarding the text “Replicate the same steps across hundreds of free bet offers each … steps across dozens of free bet offers each year, and you can quickly be looking at £100s … bet, you will be left with up to 95% of the free bet amount as profit”, they confirmed that in
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Fitzdares Ltd
with their members & play the game the right way. They’ve given me a £500 free bet
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PPB Counterparty Services Ltd t/a Paddy Power
it was full. Another scene showed on-screen text that stated, “COMPLETELY FREE BET BUILDER ON ALL ENGLAND GAMES”. The ad ended with a scene of a plate with Peter Crouch on it and text that stated, “PADDY POWER WHERE WERE YOU IN 22?”. During the ad, a voice-over stated, “You hear that? That’s the sound of Christmas and the world cup colliding. So come on all ye faithful, let’s be having ya. Glory to the king of headbutts. Knit those kits. Cross those sprouts. Stuff those turkeys. And attack those carols. Cause from this day we’ll forever ask where were you in twenty-two." Another voice-over stated, “Celebrate with a completely free bet builder on all England games. Paddy Power, where were you in twenty-two?” b. The second TV ad was a shortened version of ad (a), but featured the same scenes of Peter Crouch conducting the choir and celebrating with them on stage. It also ended with the scene of a plate with Peter Crouch on it and text that stated, “PADDY POWER WHERE WERE YOU IN 22?”.
the ads was to advertise Paddy Power’s offer of a ‘completely free Bet Builder on all … level of appeal to under-18s. The ad promoted Paddy Power’s free ‘Bet Builder’ on
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PPB Counterparty Services Ltd t/a Paddy Power
A radio ad for Paddy Power, heard on 12 December 2021, featured a conversation about football at Christmas. The ad began with a man called Paddy, who said, “It's the PaddyPower football supporter's support Line and we're talking to Burnley fan Graham, what's up Graham?” Graham said, “Well it's Christmas Paddy.” Paddy replied, “You're not a Grinch are you Graham?” Graham said, “No I love all the midweek fixtures, quick turnaround between games.” Paddy said, “So why so glum?” Graham responded, “Well it's the work Christmas party, the 5-a-side drinks, school days, dinner, makes it very hard to watch all the football.” A voiceover then said, “Premier League is non-stop this December so make the most of it with Paddy Power's Bet Builder offer. Get money back as a free bet if one leg of your Bet Builder lets you down. PaddyPower.” At the end of the ad, the voiceover stated, “Pre match online bet builder bets only. Min odds one to five per leg. Min four plus legs. Max free bet £10 per day. Excludes enhanced match odds. T's & C's apply. 18+. Begambleaware.org.”
which offered users a free bet up to £10 if one leg of an accumulator bet was unsuccessful … as a free bet if one leg of the Bet Builder was unsuccessful. The conditions at the end of the ad … maximum free bet that could be obtained from the promotion was £10 per day. We considered that
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Gambling, betting and gaming: Online casinos
gambling environment. For example, a one-off reward of a free bet after £50 has been wagered … could be acceptable provided giving a free bet is not unusual at that level for that type of
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Gambling, betting and gaming: Matched betting
individuals bet on all outcomes of a certain event using free bets and incentives offered by bookmakers … was a promotional ‘free bet’ offered by a bookmaker, a profit could be made because the … could lose money. For example, meeting the requirements to unlock the “free” bets and
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Gambling, betting and gaming: General
also be proportionate to the gambling environment. For example, a one-off reward of a free bet after … £50 has been wagered could be acceptable provided giving a free bet is not unusual at that
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New Help Note on gambling ads
including detailed guidance for marketers wishing to promote “free bet” offers. In … related to “free bet” offers; lotteries; and betting tipsters Why are CAP and BCAP
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