Health and beauty

Latest rulings

Kind Patches Ltd
- Upheld
- Social media (paid ad)
- 15 July 2026
A paid-for Facebook ad for a supplement company made claims that a supplement patch could help with weight-loss and made medicinal claims for products that weren’t authorised by the Medicines and Healthcare products Regulatory Agency (MHRA). The ad was also socially irresponsible and incl...
Phlo Technologies Ltd
- Upheld
- Social media (paid ad)
- 15 July 2026
A paid-for Facebook ad promoted weight-loss prescription-only medicines to the public, against the law and our rules.
Express Healthcare Ltd t/a pharmacyonline.co.uk
- Upheld
- Social media (paid ad)
- 24 June 2026
A paid-for Meta ad and website for an online pharmacy promoted prescription-only medicines to the public, against the law and our rules.
BetterYou Ltd t/a Better You
- Upheld
- Magazine (paid ad)
- 17 June 2026
A magazine ad for a supplement company made misleading claims that their product delivered vitamin D “quickly” and enabled fast absorption of vitamin D into the body.

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